Transform your appearance dramatically and enhance your natural beauty with this easy, one-step solution for shaping 3-dimensional, natural looking brows. On-The-Go Lasting Effects Brow Gel's unique formula is easy to apply and is transfer-resistant, budge-proof and waterproof. A blend of specially treated pigments combined with hair-like fibers fasten onto skin and hair, giving you full, gorgeous eyebrows all day (or all night) long!