This is an Apple brand MagSafe battery pack. The battery pack attaches magnetically to the back of your device, making it easy to use and remove as needed. It uses an Apple Lightning charger to recharge it. With a capacity of 1460mAh, it can provide up to 50% additional charge to your phone. The battery pack is made of high-quality materials and comes in a classic white color that complements the design of your iPhone. It is also compatible with MagSafe cases, so you can keep your phone protected while using the battery pack. At a retail price of $99, it is a worthwhile investment for anyone who needs to stay connected on the go.