American Crew Forming Cream

WHAT IT IS: Easy-to-use hair cream for men. Provides a pliable hold while helping hair look thicker. WHO IT'S FOR: Works well for any hair type and for those who want thicker or fuller looking hair. KEY BENEFIT: Provides medium hold and medium shine KEY INGREDIENTS: Lanolin Wax - Humectant that provides movable hold, Sucrose - Conditions and moisturizes hair and Glycerin - Softens and swells the hair shaft making hair appear thicker.