Amika straightening brush 2.0

WHAT IT IS upgraded with ired technology for smoother, shinier hair - this tool delivers the power of a straightener with the ease of a hair brush, featuring an ion generating projector to lock in moisture. WHY IT’S SPECIAL ired beam technology speeds the heat in deeper to preserve moisture for instantly smooth hair–with less damage. the ion-generating projector streams millions of cuticle-sealing negative ions into hair with each pass. the smooth and shine stay in, the frizz stays away.