CHI Tourmaline Ceramic Series Flat Iron, Hair Straightener For Silky, Smooth Hai

Divide hair into one to two inch sections. Use fluid motions to run the iron over the length of your hair one section at a time Founded by Farouk Shami, a hairdresser allergic to ammonia who sought to create the first ever ammonia-free hair color & has remained committed to crafting the finest ethical haircare. All CHI products are cruelty-free, paraben-free, & sulfate-free. Innovative Tourmaline Ceramic technology delivers even heat distribution, producing negative ions and far-infrared, which reduce static electricity for that perfect style. Leaves hair smooth, silky, and with an exceptional shine.