Original Cheeky® Jean We updated this with an even higher rise, a straighter leg, and a raised back-hook seam that lifts and tightens. Plus, it features our signature Happy Pockets, which are set higher and closer together for a bouncy, lifted look. Even better? It’s made of our cleanest denim fabric yet.* *This jean is made of organic cotton and Roica® V550 yarn—i.e., the first stretch yarn worldwide that isn’t made with harmful chemicals. This innovative fabric, along with the use of microplastic-free dyes and recycled trim, has allowed us to be one of the first companies to make denim that doesn’t dirty the planet.