FLORENZA Retro Vintage double-strand graduated Beaded Necklace 🌺
$40 $123,456
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NPC5. Marked FLORENZA w/copyright sign,
Owner D. Kasoff, New York City, 1950-1981. This mark used post-1955.
Beautiful graduated smooth beads in white, with black & metallic gold designs. Gold Tone Metal accents. . Statement piece! VG condition. Can use a cleaning. Very little finish wear, some scratches.
18” stretched end to end (longest strand, including clasp).
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As you might not expect, Florenza costume jewelry was not named as an homage to Florence, Italy. Instead, it gets its name from Florence, the mother of Dan Kasoff, who founded Florenza in 1948. Specializing in gold-plated metal bracelets, brooches, earrings, rings, and necklaces in Victorian revival and renaissance styles, Florenza designed its own pieces as well as manufactured fashion jewelry for others, from Coro to Weiss. The company was also known for its cameos, which were hand-carved into shell, glass, and resin, often in a design that was branded as Wedgwood Mocha.
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