Good to Great : Why Some Companies Make the Leap and Others Don't by Jim Collins

By most accounts, this book is a modern classic on how to build organizations that transcend success into greatness, a peak that few companies ever reach. The reason why this book is second on the path to building and spreading the culture of creativity in the Navy is that it preaches identification of the right people before careening toward the goal. One of the main points that Collins hammers home in the book: First who, then what. It’s important to put the right people in the right seats on the bus often times before setting the final destination. While the corporate examples mentioned have different constraints and capabilities than we do in the military with regard to recruiting and retaining talent, the message and its relation to our cause is clear. Excellent Pre-Owned Condition Smoke Free Home New to Poshmark? Sign up with code REGGIE88188 and get $10 off your first purchase.