New Never opened FLUORIDE-FREE and Cruelty Free and Vegan 100% Vegan and not tested on animals. FREE OF Free from SLS/SLES, Parabens, Animal Products or Artificial Flavors. ELIXIR III Curated by Kendall herself, our proprietary antioxidant blend of Lavender Oil, Strawberry Fruit Extract and Honeysuckle Flower Extract. CAUSE DRIVEN Moon supports beautiful smiles everywhere. A fluoride-free, shimmery pink toothpaste with a fresh rose mint flavor — co-created by Kendall Jenner Includes ethically sourced mica that removes surface stains for a whiter smile Made with Elixir X antioxidants and essential oils that clean, polish and brighten teeth Formulated with coconut-based surfactants for a low-foaming brushing experience Pairs perfectly with the Rose Mint Teeth Whitening Pen for the ultimate oral beauty routine Adults and children 6 years & older: Brush teeth thoroughly after meals or at least twice a day (or use as directed by a dentist). Do not swallow. Supervise children’s brushing until good habits are established. Not for use in children under 6.