L'ANZA T.R.U.E. Clean Sustainable Shampoo

T.R.U.E. is a new movement in professional beauty free from silicones, PEGs, dyes, parabens, sulfates, gluten and more. A combination of breakthrough clean formulations with sustainable, innovative packaging for a high-performance experience that’s good for your hair and good for the planet. T.R.U.E. Clean Shampoo transforms from a soft powder into a silky, moisturizing lather. Blended with Aloe, Rice Protein & Seaweed for a gentle, vitamin-packed cleanse that leaves hair feeling healthy, manageable, & so clean – you might even skip a shampoo. T.R.U.E. Shampoo uses over 70% less water than a standard liquid shampoo Mild, gentle amino acid-derived surfactant creates a creamy, high-performance lather Fragrance Free Color Safe Vegan & Cruelty-Free