What it is: A clinically tested, ultra-shiny gloss with immediate and long-term softening, hydrating, and visibly plumping benefits. Highlighted Ingredients: - MAXI-LIP™: Scientifically and clinically shown to visibly increase lip volume by 40 percent. - Shea Butter: Hydrates and soothes the lips. - Hyaluronic Acid: Makes lips feel pillowy soft. *NEW IN BOX* This item is 100% AUTHENTIC and ORIGINAL This product is brand new and has never been opened or used.