Color: New Wave (swatched once) INSANELY SATURATED LIP COLOUR New Wave is an unashamedly bold magenta. Modern yet classic, subversive yet soft. With its cool blue undertones this statement cyclamen shade is shot through with edgy glamour and electronica chic. So pigmented and so creamy, a truly dreamy texture that glides on seamlessly and gives 100% full coverage with a demi matte finish and weightless feel. Can also be daubed on as a light stain for a more subtle effect. This Cruelty Free product is free from Parabens, Talc, Gluten , Fragrance, D6, and D5.