SMELL BETTER EVERYWHERE. Odor control for pits, privates and beyond—think feet, underboob, belly buttons, tummy folds, butt cracks, thigh creases or anywhere else you have odor but wish you didn’t. OUTRAGEOUSLY EFFECTIVE. Lume is clinically proven to block body odor all day and continues to control odor for 72 hours. POWERED BY SCIENCE. Rather than covering up odor after it forms, our formula is pH optimized to block odor before it starts. You could even call us a PREodorant! SERIOUSLY SAFE. Doctor developed for women and safe for any external use. Aluminum free, baking soda free, and paraben free. Hypoallergenic and skin safe for even our most sensitive parts.