This product is: a long-lasting red lip formula with different shades for different skin tones. Good for: all skin types. Why we love it: Pound Cake's Cake Batter Liquid Lipstick is a 4-in-1 multitasking lip formula packed with vitamin-rich oil blends to heal damaged lips. Each shade applies like butter, lasts up to eight hours, has hints of vanilla cake to calm, doubles as a lip tint, and is pigmented enough to cover in one dip. A first in its category, this innovative liquid lipstick also comes in five shades of red for five different skin tones (+ a bonus shade for beginners). Also named "Best Liquid Lipstick of 2022" by Allure.