Vermeil Made with a 100% sterling silver base and plated in a thick layer of gold measuring at least 2.5 micron. We proudly steer clear from brass gold plating, and actually stand by the official vermeil 2.5 micron minimum guidelines. Gemstones Our team of obsessors hand pick the highest quality, precious and semi-precious gemstones. Each is unique, but all pass our meticulous standards. Recycled Gold Proudly made with recycled gold. This means the majority of the gold we use does not come from a mine, making our jewelry more sustainable. While it might cost us more, we vote planet > profit, all day every day.