The premier product for SeneGence®, LipSense (The Original Long-Lasting Lip Color™) is a patented, amazing departure from conventional lipsticks and lip colors. LipSense is versatile in that you can mix shades to create a number of effects. Unique product is waterproof and does not kiss off, smear off, rub off, or budge off! Does not dry out your lips It works to restore the moisture content Color lasts anywhere between 4 and 18 hours