Prescribed for softer hair and formulated with Argan Oil, Redken's All Soft Shampoo gently cleanses dry, rough hair while providing moisture to a create 15x more conditioned* look and feel. The enriching Moisture Complex replenishes hair moisture creating intense softness while a smart, targeted delivery system - treats hair from the root to the core to the tip, giving all 3 levels of the hair strand the nourishment needed for healthy hair. BENEFITS • Gently cleanses and softens • Replenishes moisture, an essential component of hair, with power of softening argan oil • Adds softness and transforms the texture of dry and brittle haải Made with 5% of Redken's Moisture Complex and Argan Oil, All Soft Conditioner is prescribed for hair requiring moisture, an essential component to healthy-feeling hair. Dry, brittle hair, when using the complete system of All Soft Shampoo and Conditioner, provides 15x more conditioning for softer and more manageable hair. BENEFITS • Proprietary Moisture Complex adds intense softness and shine • 15x more conditioning when used with All Soft Shampoo and Conditioner • 10x smoother hair when used with All Soft Shampoo, Conditioner and Moisture Restore Leave-In • Boosts shine Price if firm!