The Growth CFO Void:The Guide to What's Holding You Back from Becoming a 2% CEO
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The Growth CFO Void: The Guide to What's Holding You Back from Becoming a 2% CEO
Book by Kirk W. McLaren
Through years of experience in business, the military, and university teaching, Kirk W. McLaren developed a keen understanding of why many owners of small - to medium-sized private companies become stuck in the pursuit of revenue growth and profitability. Even better, he came up with a solution he shares in this book: A Growth CFO works side by side with the CEO to obliterate obstacles to growth. It’s a team approach especially valuable for CEOs who are smart enough to know they need great analytics but self-aware enough to know they find poring over numbers tedious, confusing, or intimidating. An author with the mind of a CPA and the spirit of a trusted friend, McLaren has provided an easy-to-follow guide to business owners determined to be top 2% CEOs to win personal financial freedom and fulfill their business objectives.
Kirk is the CEO of Foresight CFO and a graduate studies lecturer at Georgetown University School of Continuing Studies in Washington, DC. He served in the Army as a behavioral scientist, and he and his wife, Nayarit, have two sons who became Army officers by way of West Point Military Academy.
Kirk started in business as a revenue assurance manager.
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