PRIME COLLAGEN™ Hyaluronic Acid + Collagen Primer Automated Intelligence helped us formulate the perfect primer. The data is in. Your skin wants to drink up plant-based collagen before you glam. Our hyaluronic acid cocktail helps your body stimulate cell regeneration while forming the ultimate base layer for a natural, dewy glow. Tone and prime your skin for the next stage of your makeup routine to help prevent creasing and caking, or go naked with nothing but this luscious, electric formula for that glowy off-duty vibe.