Vintage Alfred Philippe Crown Trifari Flower Brooch Silver Texture & Shiny

Vintage Alfred Philippe Crown Trifari Leaf Brooch Silver Tone Texture & Shiny. Trifari became one of the world’s most recognizable names in collectible costume jewelery. Italian immigrant Gustavo Trifari founded the company in New York City in 1910. In 1930 Alfred Philippe joined Trifari as the head designer. Prior to joining Trifari, he had been with Cartier and Van Cleef & Arpels. Phillipe preferred using individually hand set imported Swarovski crystals. Similar to mid-century Ciner and Panetta jewelry – the designers first worked with precious metals and gemstones. When the glamorous era of the thirties caught on – the objective was to make costume jewelry of such a quality as to mimic the real thing. After the war Trifari developed their own type of base metal called “Trifanium” . During the fifties and sixties the company continued to grow and thrive in the business of ritz and glitz glamour. In 1968 the legendary designer Alfred Philippe retired. Andre Boeuf (also previously from Cartier) became a lead designer. During the seventies notable designers Kenneth Jay Lane, Kunio Matsumoto, Marcells Saltz, and Jean Paris created designs for Trifari.