Vintage Mamselle brush gold butterfly brooch

Mamselle Costume jewelry The history of Mamselle jewelry trademark owned by B.B. Greenberg Co. began in 1962. The president of the company, Burleigh B. Greenberg was not a jeweler or a designer, but he was a talented businessman. Prior to establishing his own company, about 1930 to 1962 – Burleigh B. Greenberg served as vice president of the jewelry company “Brier Manufacturing Co.”. He achieved great success, contributing to the successful promotion of the brand in Europe and Japan. Waging a successful business and having a good partnership, he has delivered the first plastic from Germany, so that plastic has become widely used in the manufacture of jewelry. After World War II, Greenberg was able to establish the jewelry industry in Japan and Korea. According to the memoirs of Greenberg’s son, his father was a close friend of Daniel Swarovski and the first importer of Swarovski stones at a time when he still worked as Daniel in Czechoslovakia. (Information obtained from William Greenberg, son of Burley B. Greenberg in June 2009). The main components of the alloy ornaments “MAMSELLE” consisted of gold-plated metal with brushed and polished surfaces. The production widely used zirconia, faux pearls, semi-precious stones and enamel. Traditionally, the designs included figural fauna and flora motif pieces, as well as Christmas wreaths, trees and hearts. In 1987, Burleigh B. Greenberg sold the company to the Corporation Greenberg Co., and trademark “MAMSELLE” ceased to exist.