This is one of the few new products Beautycounter has created and featured during its ‘In Between’ sale. Say goodbye to retinol and hello to Countertime Retinatural Plus Super Serum—the future of skincare. With powerhouse ingredients at maximum functional levels like bakuchiol, sea fennel, and peptide-rich cranberry, Super Serum visibly firms and regenerates the look of skin while helping protect its essential barrier. It’s not just a retinol alternative, it’s a new approach to skin science. Clean, rigorously screened for safety, and clinically demonstrated, Super Serum delivers age-optimizing support to skin, working smarter, not harsher.